Antonia Hellman
2022.02.04
2 min read
I get this question all the time, and it’s actually my favorite one to answer because there are so many layers. So I’m going to do it here so that it can live on the internet for all to read.
When we set out to come up with a name for our platform, we thought about the movement that happens. People move directly from one place to another, they stay a while, and then they move to another group - kind of like a bird. That’s how we came up with the initial animal imagery.
After scrolling through tons of lists of birds and bird names, we came across the toucan. We immediately fell in love with it for its colors, recognizability, and beauty. And on top of that, we learned that they are non-aggressive and are social by nature. (Those are just a few toucan facts for ya. 😉) The toucan bird not only looked like the perfect mascot, but its behavior mimics everything we stand for.
This is the most exciting part for me since I’m a massive language nerd. I love a good pun. So “two can” start a conversation, “two can” be a party, you get the point.
If you put a string between two cans, it’s a telephone.
Hence, Toucan.
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About author
Antonia Hellman
Antonia Hellman is co-founder and CEO of Toucan.
She is a recent graduate of Stanford University, having studied political science and economics.
She enjoys long walks to explore new cities, listening to audiobooks on 1.2x speed, a cup of hot water, and re-watching mediocre movies.
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